The Coca-Cola company that just about everyone loves for it’s refreshing taste is giving Coke-Zero a makeover. Having a real Coca-Cola taste with no sugar or calories, it has been given a new name, look and a better taste.
The refreshed brand will have a new look, to show everyone there is a Coke taste out there for them, they have incorporated the traditional red Coca-Cola disk against the black background that is known as Coke-Zero. The company’s strategy of “One Brand” is ensuring that this incorporation will unite all Coca-Cola brands under a common identity.
“Coca-Cola Zero Sugar is the new and improved Coca-Cola Zero. We’ve made the great taste of Coke Zero even better by optimizing the unique blend of flavors that gave Coke Zero its real Coca-Cola taste. Coca-Cola Zero Sugar is our best-tasting zero-sugar Coca-Cola yet”
Coca-Cola already offers a range of nearly 250 refreshing no- and low-calorie beverages in the U.S. Already launched in over 25 countries, Coca-Cola Zero-Sugar sales have doubled globally with everyone wanting to try the new and improved taste.The Coca-Cola Company]